5 reasons to start with blogs
Actually, you want to write a book, not a blog. Or an article for your industry magazine. To be honest, the idea of blogging makes you feel a bit crook in the belly – it’s not really for you.
That's OK. What we mean by ‘blog’ both in this article and in our workshops, Blogs and Beyond, is ‘a short piece of writing’. Starting with a short piece and taking it b-e-y-o-n-d your expectations. (Nice, huh?)
It could be an article for your newsletter or that industry journal. It might be an opinion piece for the newspaper. A Facebook or LinkedIn post. Heck, put a few ‘small pieces of writing’ together and you’ve got the makings of the first chapter for your book!
Short pieces of writing:
Are small, so doable, achievable in short time frames. (No more, ‘I don’t have time’. If you have time for a coffee, you have time to draft a blog.)
Using our Handy Blog Template, they're easily repeatable. With practice, you can write as much content as you need as often as you need it.
Force you to distill your ideas. (There is only room for exploring one idea in the blog format of 300 to 500 words.)
Train you not to waffle. (See point above.)
Develop your unique voice, which builds confidence
Build your collateral to the point where you can publish longer pieces, if that’s your goal.
In summary, starting small never hurt anyone!
May your words pour onto the page,
If these steps seem a couple too many for you, come along to these workshops. We’ll have you off and running in half a day.